Story behind the bag: approve of colours
Florence from Bam! takes the floor
Lili Bulk had a makeover and became Bam! So naturally that called for new, sustainable packaging. During the printing, Florence paid us a visit to approve the colours. Interested in her experience? Read the interview.
Why did you choose Baginco?
For our Bam! brand, it’s important to work with sustainable products. So we were looking for bags that are environmentally friendly, and that can play a part in achieving zero waste. We eventually opted for Baginco because they could offer a solution that was right for us. We went for an industrially compostable bag with a bio film on the inside.
How did you end up with Baginco?
We researched the market, and we really wanted to work with a Belgian firm. What attracted us was the fact that they’re an SME with a lot of experience, but also a lot of flexibility. They were also the only people who could offer us this kind of solution, and we knew other players in the Belgian sustainable food business who collaborated with them.
How did the collaboration work out for you?
I must say that we were really well looked after by the team right from the start. First by the sales team and then by the technical department. We always got an answer to all our questions. What marks them out is that they’re very flexible and professional. That meant that we could get on with our project quickly.
What marks them out is that they’re very flexible and professional.
— Florence: co-founder Bam!
What did you think about being able to come and approve the colours when they were printed?
Despite the Covid measures, it was an enjoyable experience to pay a visit and see the machines at work. We could see the paper for our bags being printed live. That’s real transparency from the supplier! It reassured us that everything we’d asked for was done properly. We could even make some small on-the-spot changes. Such flexibility, and a first-class service!
Any tips for others?
I’d say: don’t hesitate to ask questions about things like colours – CMYK, Pantone, etc. I learned so much about the technical aspects of colour and I found that really interesting. So just let them know if you need technical advice.
If you too are interested on coming to approve your colours when they’re being printed, just get in touch!